Clear from the very beginning. Prices are in euros and exclude VAT for paid plans. Prices, limits and features are indicative and will be confirmed before subscriptions open. Payments and email sending are not active yet.
Made in FranceRespect for recipientsNo automatic overage chargesConnection before volume
Monthly prices: Essential €19 excluding VAT, Pro €59 excluding VAT.
FIND YOUR RHYTHM
An idea in mind? Let’s do the maths.
Your audience and how often you send: two useful clues to find your starting point.
10025,000
1 / month12 / month
This estimate assumes each newsletter goes to your entire audience. Remember to add automated and transactional emails.
YOUR ESTIMATE✦
10,000emails per month
2,500 contacts 4 newsletters
THE FIRST PLAN THAT FITS THESE VOLUMES
Essential
€19excl. VAT / month
Proposed monthly billing.
Up to 2,500 contacts20,000 emails per month
Indicative estimate · no commitment
EVERY DETAIL MATTERS
Everything planned for your plan.
The same values. The space that suits you.
Swipe the table to compare all three plans.
Indicative comparison of Discovery, Essential and Pro. All features are shown.
At a glanceIndicative proposal
Discovery€0 / month
Essential€19 excl. VAT / month
Pro€59 excl. VAT / month
Your workspace and volumes
Stored active contacts
500
2,500
10,000
Emails per monthMarketing and transactional emails share this allowance.
2,000
20,000
100,000
Team members
1
3
10
WorkspacesFor brands within the same organisation. Each separate client keeps its own organisation.
1
1
3
Sending domains
1
3
10
Media storage
100 MB
2 GB
10 GB
From an idea to a message
Visual editor & mobile preview
Included in the proposal
Included in the proposal
Included in the proposal
Customisable templates & brand guidelines
Included in the proposal
Included in the proposal
Included in the proposal
AI assistant: writing, subject lines & rewrites
Included in the proposal
Included in the proposal
Included in the proposal
Included text AI allowance / monthIncluded in the plan price, not an extra charge. Usage costs vary; image generation is not included.
€0.25
€2
€8
Remove Mailie branding
Not included
Included in the proposal
Included in the proposal
Relationships that grow
CSV imports, lists & segments
Included in the proposal
Included in the proposal
Included in the proposal
Forms & double opt-in
Included in the proposal
Included in the proposal
Included in the proposal
Scheduled campaigns
Included in the proposal
Included in the proposal
Included in the proposal
Active automations
1
10
30
Transactional API & SMTP
Included in the proposal
Included in the proposal
Included in the proposal
Delivery, bounce & error reports
Included in the proposal
Included in the proposal
Included in the proposal
Trust, in every plan
No opening pixels or individual click tracking
Included in the proposal
Included in the proposal
Included in the proposal
Consent, preferences & unsubscribes
Included in the proposal
Included in the proposal
Included in the proposal
Export your data
Included in the proposal
Included in the proposal
Included in the proposal
Team permissions & roles
Owner
Dedicated roles
Dedicated roles
Planned support
Help centre
Email
Priority email
Sending limits and AI allowances are monthly, including on annual plans. Features are presented for the future launch of the service.
SOME THINGS COME WITH EVERY PLAN
People come first. Always included.
Because some values should never need an upgrade.
Thoughtfully designed in France
An audience. Not a reading profile.
No opening pixels or individual click tracking are planned. Understand your emails without observing each person’s habits.
Across all 3 plans
AI lends a hand. You have the last word.
Editable suggestions, a visible budget and your approval before sending. Your contacts do not belong in prompts.
You stay in control
LET’S MAKE IT CLEAR
Clear allowances. Room to breathe.
Proposed rules that are easy to understand, before you get started.
01
One contact, one place.
Within a workspace, an address in several lists still counts as one contact. Marketing consent remains necessary to send that person a campaign.
02
One send, one count.
A message accepted by the sending service counts once per recipient. Marketing and transactional emails share the same allowance.
03
You set the limit.
Alerts before you reach the limit, a pause when it is used up and no automatic top-ups. Any extra capacity needs your approval.
SOME IDEAS NEED A LITTLE MORE SPACE
Thinking bigger?
More contacts, more emails or an agency project: let’s imagine the right fit.
YOUR QUESTIONS, ANSWERED
Simply put. Clearly explained.
The answers you need to find the right fit.
?
Can I subscribe to a plan yet?
Not yet. This page presents proposed prices, allowances and features as we prepare to launch Mailie. Subscriptions and email sending are not open. Final terms will be confirmed before you commit, and no payment can be made on this page.
How do I choose between Discovery, Essential and Pro?
Start with your contact count, then estimate your monthly email volume. Four newsletters sent to 2,000 people add up to 8,000 emails. Include automated and transactional messages too. Also consider the team members, workspaces and automations your project needs.
How will contacts and emails be counted?
Stored active contacts and emails sent are two separate limits. Within one workspace, a contact in several lists counts once. A contact in several workspaces counts in each. An email accepted by the sending service counts once per recipient; a technical retry is not a new billable send. A bounce after acceptance still counts. These proposed counting rules will be detailed in the launch terms.
What happens if I reach a limit?
Alerts are planned at 80% and 95% of your allowances. Once a limit is reached, the affected new usage will pause. Upgrading or adding capacity will require your approval. No automatic top-ups or unapproved overage charges are planned.
What is included in the AI assistant?
It is designed to help prepare editable emails, rewrite passages, suggest subject lines and adapt content to your brand. Each plan includes a monthly usage allowance in its price: €0.25, €2, €8 respectively. This is not an extra charge. Costs depend on the request and the model used; no fixed number of generations is guaranteed. Image generation is not included in this proposal. You approve sending, and the editor remains usable without AI.
How does the proposed annual plan work?
The annual plan covers twelve months paid upfront for the price of ten monthly payments: €190 excluding VAT for Essential and €590 excluding VAT for Pro. The displayed monthly price is a rounded equivalent. Email limits and the AI allowance renew each month; they are not an annual pool. Final renewal and cancellation terms will be available before you subscribe.
Will I be able to change plans or cancel?
The proposed monthly plan renews each month and can be cancelled at the end of the billing period. Any plan change, its effect on your limits and any prorated charge will be shown before confirmation. Annual plans cover twelve months. Invoices and useful exports will remain accessible in accordance with the final cancellation terms.
What can I learn without tracking individual readers?
Delivery events, errors, bounces, complaints and unsubscribes will help you understand your campaigns. Mailie is designed without opening pixels or individual click tracking, whichever plan you choose. Respect for recipients will never be a paid extra.
Can I manage several brands or clients?
Pro is designed to include 3 workspaces for brands and projects within the same organisation, with suitable roles. A legally separate client must keep its own organisation, so its contacts and consents are not mixed with another client’s. Agency needs or higher volumes will require a dedicated proposal.
Where will I find plans, my account and the application?
mailie.io will host the website, pricing, purchases and customer account management. mailie.app will be home to the email creation and sending application. For now, its sign-in screen is a preview with no active authentication.